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5 Tips to Build Your Unique Personal Brand on Instagram

Let's admit it, almost everyone has their own Instagram, Facebook, or even Twitter accounts. But what should we do to put ourselves from a good brand positioning as a personal brand?


Tip #1: Build your brand identity

  • Design your brand logo

  • Choose your brand palette

  • Choose your brand fonts

  • Choose your brand theme

Tip #2: Have a professional visual

  • Portrait of you

  • Portrait of you with your team

  • Workplace studio shots

  • Behind-the-scenes shots

  • Product/Service shots

Tip #3: Find your tone and voice

  • Choose between using professional, commanding, authoritative, friendly, funny and more.

Tip #4: Have a social media calendar

  • Create one on a spreadsheet,

  • Manage your Instagram posts on Social media tools available online, or

  • Download my social media calendar below

Tips #5: Create a branded hashtag

  • Use your branded hashtag to your content posts


Pro TIP: Don't ever compare yourself to others. Because everyone has a unique personal brand. Including yours.



Personal Brand Checklist and Social Media Calendar: Download HERE

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