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5 Tips to Build Your Unique Personal Brand on Instagram

Feb 23, 2022
1 min read

Let's admit it, almost everyone has their own Instagram, Facebook, or even Twitter accounts. But what should we do to put ourselves from a good brand positioning as a personal brand?


Tip #1: Build your brand identity

  • Design your brand logo

  • Choose your brand palette

  • Choose your brand fonts

  • Choose your brand theme

Tip #2: Have a professional visual

  • Portrait of you

  • Portrait of you with your team

  • Workplace studio shots

  • Behind-the-scenes shots

  • Product/Service shots

Tip #3: Find your tone and voice

  • Choose between using professional, commanding, authoritative, friendly, funny and more.

Tip #4: Have a social media calendar

  • Create one on a spreadsheet,

  • Manage your Instagram posts on Social media tools available online, or

  • Download my social media calendar below

Tips #5: Create a branded hashtag

  • Use your branded hashtag to your content posts


Pro TIP: Don't ever compare yourself to others. Because everyone has a unique personal brand. Including yours.



Personal Brand Checklist and Social Media Calendar: Download HERE

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